Pranarôm was born in 1991. Today, Pranarôm is the world leader in scientific and medical aromatherapy. Its health and wellness products are sold in nearly 10 000 pharmacies and specialty stores. Still a human-sized company, Pranarôm is a dynamic business based on the talent of its many contributors, from the farmer to the pharmacist. Rooted in Nature, Pranarôm knows and respects the wonderful benefits of aromatic herbs and want to share them.
Quality charter
Pranarôm International, seeking to provide the highest quality of products, adopted the following quality charter: Priority is given to certified organic raw materials and, failing that, wild plant material collected from untreated sites. The duplicate analysis of all consignments of essential oils is performed - namely an analysis by gas chromatography done internally and analysis by chromatography and mass spectrometry performed by an independent laboratory. These tests are carried taking into account the European Pharmacopoeia, AFNOR standards and strict internal company standards.All essential oils are delivered with following documents: -Official CoA, including physic-chemical parameters and a detailed qualitative and quantitative composition -MSDS file (Material Safety Data Sheet) An archive of information on essential oils from raw materials to finished products allows for excellent traceability. There is a technical and a sample for each batch of essential oil to each of the synergies of essential oils made from Pranarôm and for each of the finished products. The production follows the procedure of HACCP (Hazard Analyze of Critical Control Point). Those standards require traceability and self-finished products (bacteriological control, chromatography ...).
Pranarôm Producers
To provide essential oils of the highest quality, Pranarôm International has established a relationship of trust with its producers. These are indeed responsible for the selection of healthy botanically certified seeds and they are also the guarantors of the distillation plants: complex art and alchemy, which requires experience and know-how. Over time, Pranarôm established relationships and made sure to work with producers who are working seriously in respect of plants and essential oils. For the sake of sustainable development, Pranarôm International invests in the planting of plants threatened with extinction. In collaboration with local producers, planting allows the survival of wild endangered plants and ensures the continuous supply of essential oils with unique properties. Pranarôm providers are present around the world, but mainly in France, Madagascar, Morocco, Vietnam, Australia, Canada, Brazil and Slovenia due to special habitats of these countries. Arômabe, a commitment to sustainable development. All around the world, Pranarôm works in close collaboration with growers and distillers of aromatic herbs. The proximity allows Pranarôm to monitor the quality of essential oils from the plant to bottle. In the year 2000, Pranarôm committed with farmers in Madagascar to develop with them a responsible agriculture of local herbs. This in order to promote a traditional distillation process that would respect both the environment and the industrial quality. In 2009, Pranarôm initiated in Anstsirabe an extensive local development project that provides a stable and fair employment to more than one hundred people while preserving the laboratory supplies of essential oils. This project is called Arômabe. For a more sustainable development in Madagascar, Pranarôm invests in ecological plantation of organic Ravintsara and other local plants. Eco-friendly production methods are respected. On the island, Pranarôm also invests in the culture of endangered species like rosewood. Along with the production of essential oils, Pranarôm also favours the development of free local services (doctor, nursing, and education). An NGO based in Antananarivo coordinates social action undertaken by Pranarôm on the island.
Quality Control
To get a quality essential oil steady and faultless Pranarôm International SA conducts physical and chemical quality control. For each essential oil, physical tests (analysis of the refractive index, optical rotation analysis, density measurement, flash point calculations) and chemical tests (chromatography and mass spectrometry) are made. These tests help ensure impeccable quality. The smell, colour and texture are also faced with a strict standard.
All products are notified to the Belgian Ministry of Health.